| 
 It
has been said that a website that doesn't appear at
the top of search engines is like a poster in a side
street that nobody sees. And certainly, no matter how
informative and well designed your site may be, it is
practically useless if nobody visits it.
The most important aspect of Internet
marketing is to ensure that when people enter the type
of product or service they are looking for into a search
engine, your website appears near the top.
This is no simple task. You will have
used search engines yourself, and found that when looking
for any piece of information, you are confronted with
a list of several thousand, or several million pages.
So what are the chances of seeing your website at the
top of such a list?
Well, we aren't about to give our secrets
away! However, we can tell you that over the years we
have developed highly effective techniques that get
our clients' websites to the top of all major international
search engines. It follows that with such positioning,
our clients gain higher visitor levels and increased
sales.
Our standard Search Engine Promotion
operates as follows:
- Agreement is made upon an initial set of 10 keywords
or phrases, which are considered to be what potential
website visitors would type into search engines.
- CCI then make modifications to your website, which
are required for search engines to pick up on your
keywords.
- Your site is then submitted to over 400 international
search engines. We manually submit your site to
all major engines (Google, MSN, Yahoo etc.). This
submission is then repeated on a monthly basis.
- Next, you will receive a monthly report detailing
your visitor levels, and what position your site
has on a selection of search engines using your
10 keywords.
- Your website, its coding, and other factors we
use for promotion will be continually developed
with the aim of gaining you Top 10 positioning across
the board.
It must be stated that we cannot guarantee any specific
results within any specific time frame. Major search
engines can take up to 3 or 6 months to index newly
submitted sites, unless additional payment is made
for express inclusion.
However, we can assure you that once your site is
listed, our techniques work very quickly to ensure
great positioning for your website and its keywords.
And once we get sites to the top, we keep them there.
In the past, we have run additional
programs for search engine submission, including 'paid
inclusion' and 'pay-per-click' schemes. However, the
nature of search engine submission is ever-changing,
and not always for the better.
A situation exists at present where
one company are supplying listing information for
practically all of the important major search engines:
Yahoo, Alta Vista, Lycos, MSN, Wanadoo, etc. An annual
fee of 49 US Dollars + is charged for inclusion, which
may be acceptable for a speedier listing on these
important directories. But there are two major downsides:
-
In addition to the annual fee,
featured sites are also charged from 15 to 30 US
cents for every click made on a link from these
search engines. You have to pay for every visitor
your site receives via these portals, which can
get very pricey when you have a large amount of
traffic.
-
Despite the 'paid inclusion',
there is absolutely no guarantee as to what position
your site will appear on these directories.
We have been watching carefully since
the launch of the Overture Lycos partnership, and we
can honestly state ...
The sites that we promote through
our Standard Search Engine service, without
'paid inclusion' and without 'pay per click' are
featured on all major search engines, with generally
Top 10 positions for the specific keywords we are
promoting. Achieving these results can take up to
6 months, but after that initial period our results
are long-lasting.
For this reason, the advanced service
has been withdrawn, although we offer our search engine
optimization clients free advice and support on all
aspects of additional web marketing. Contact us today
to discuss your requirements ...
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